Fashion history.Joker and inventor John Galliano

so happened that in the 2 nd half of the 90-ies.XX century the famous Parisian fashion house changed owners and decided to revive with the help of multiple "infusion of fresh blood" in the face of vigorous managers, marketers meticulous and extremely talented, young designers, workaholics, passionately eager to conquer the main podium of the world.

One of the key figures among these daring talent was John Galliano (Juan Carlos Anthony Galliano).Born in Gibraltar (p. 1961) and a graduate of the prestigious London College of art, design and fashion in St Martins, he became famous, as often happens, by chance.

for graduation collection on the theme "incredible" fashion during the French bourgeois revolution of 1789, he created 8 orders (Bilateral jackets, dresses veils and romantic blouses) They were the largest in the London boutique.By chance he was visited by the legendary pop star Diana Ross ... and bought her favorite vest from Galliano.Soon she appeared in the update to some social events and overn

ight Galliano became fashionable London couturier.

So just "eight suits" gave him fame.It was the beginning of a brilliant career, John Galliano is certainly significant figure among couturiers late XX - early XXI century.

In the early 90-ies.John Galliano renounced very prestigious position in the fashion illustrator glamorous glossy magazine in New York and went to seek his fortune in Paris.And, as usual in such cases, without a penny in his pocket, but full of incredible ideas.There he quickly became everyone's favorite.John does not know how to apply themselves extravagantly and unlike the vast majority of fashion loves its own outputs to the public, often shocking her with his image.

... By the way, in 1991 on Galliano, as often happens with creative people, threatened with financial ruin.But we come to the aid of his friends from the world of Fashion.So, Kate Moss showed his free new models ...

In March 1994, when the fashion is mired in deconstruction and bony models in dresses of burlap filled the podium, John has produced a brilliant, luxurious, extravagant collection:. A total of 17 unique outfits, butbut no.They showed these "sharks" of the model show, like Linda Evangelista, Kate Moss and Naomi Campbell, and completely free.The show took place in an abandoned mansion, where dusty chandeliers poetically down to the floor, and the wind drove the leaves across the hall.It poluteatralnoe action returned to the world of fashion and beauty Galliano made high-end fashion (fashion designer).Immediately followed by an invitation to work the chief designer of the House of Givenchy fashion.Even then, he made a bid for an expensive luxury, and immediately attracted general attention.Now his every catwalk turns into a real show: Galliano turns everything upside down.The theme of the show, the performance may be that a whole historical epoch, a single bright event of this era ...

In 1995, Bernard Arnaud and Jean-Jacques Pipari, co-owners of "Moet Hennessy Louis Vytton» (LVMH), decided to return to the atmospheretheatrical activity and celebration and invited the young and romantic daredevil John Galliano, display collections which always aroused great interest, instead of the past Gianfranco Ferré, the fashion house Christian Dior.

Featuring both extravagance and forethought, Galliano's shows are always surprises.Subversives, he brings to the art of fashion enthusiasm, brilliance, joy of life.But before you get right to the art direction jewel of Parisian fashion, far from pragmatism Galliano, as Dior, went through years of need, when he used to, too, had to sleep on the floor in the house of friends.They have a lot in common with Dior: an incredible zest for life, typical musical and artistic circles, inescapable romanticism, desire for absolute perfection and, of course, a penchant for theatrical effects.No wonder about Galliano critics are fond of saying that he had not held a fashion show on the catwalk and on the stage.And where else can you show a collection with such exotic-shocking titles as "Chinese circus," "Fallen Angels" or "Forgotten Innocence» ...

... By the way, Galliano shows not everyone likes.So the legendary Yves Saint Laurent scolds him, calling them "circus performances" that turn women into fairy princesses of the past.Indeed, it shows, wherever they are held (on the roof of the train, the station zezzhayuschego in the garden under the open sky, in a medieval castle), they are always more expensive and extravagant than any other of the trendsetters.

Excessive complexity, subtlety of execution (often on the individual items of his collection out of more than 1000 hours of manual work!) Collection created by them led to complaints not only criticism, but also wealthy clients ...

new chief designer gave congealed in his respectabilityhouse of Dior second wind: made fashionable and desirable again.

Today Woman Dior (Galliano) - a true Parisian again.All the same stunning cut, but the new high-tech materials and dyes.The focus is on evening wear.However, and here John Galliano stayed true to himself.His simple raspberry fitting dress is arranged so that the shoulder is the story - and it falls down straps, revealing ... the chest, fitted by another layer of silk.

Dior (Galliano) ultramoden again, it shows you can not miss in any case, at the shows in the front row - a gallery of stars Nicole Kidman, Demi Moore, Celine Dion.Girls Galliano Kate Moss and Naomi Campbell will appear at celebrations in outfits exclusively from Dior's Galliano work.

... By the way, in search of new ideas Galliano shtudiruet history.His interpretation of the fashion of the last unique, made a bizarre, theatrical manner.He obviously imitates, but does not copy.At the same time his work is firmly based on modern technologies.He loves high-tech materials and new dyes ...

joker and inventor John Galliano released collection "Fall-Winter 2000" which came out on the catwalk chic "poor" in the seamy dresses, skirts skewed in (naturally flawless calculated cut) andwith emphasis lax gait.Newspapers that beggars are usually used instead of blankets, turned into a printed pattern on the fabric.Clothes for this collection was the first cross-linked according to the rules of the High Sewing, and then "pulled down" on some elements - then again, is connected, but not so, as it should be.So sleeves appeared at the waist, and the collars on the back.Accessorize were huge safety pins, zippers, buttons, teaspoons and any nonsense.And it is in the Fashion House, whose symbol has been considered a half-century elegance and Parisian chic.But the owners of the House of Dior think that the way it should, and give him carte blanche (spend his shows at the Paris Fashion Week 5 ppm euros!), No wonder because Gagliano tries to copy all over the world: it means that he is right, then, it is ahead of the others.

best response to all accusations of risks and extravagance of the new policy the House of Dior served his success: with the arrival of Galliano sale of costumes, accessories and perfumes have tripled, and the number of customers - the supporters of relaxed and informal fashion - has increased exponentially rapid ... addyet ...